Amazon Launches Web Services Marketplace
In a very interesting move in what I would call a software consumerization trend, much like the AppStore, recently Amazon launched Amazon Web Services Marketplace (AWS Marketplace). The new service from Amazon will make available a number of cloud-based software to its users.
Powered by Amazon Web Services, AWS Marketplace is an online store that makes it possible for users to search, select, and easily deploy software to run on AWS. In its catalog, software is already available from several providers, such as SAP, SUSE, Red Hat, IBM, Canonical, and CA, among others.
The catalog includes free and hosted software, products with pay-as-you-go features, as well as other solutions with different pricing models. Products are deployed using Amazon Machine Images (AMIs), which enable software to be deployed under the customer EC2 account with ease. Software applications can be found in a range of operating systems for end user–software applications like business intelligence (BI) and customer relationship management (CRM) tools.
This is an innovative approach from Amazon to provide its users with an increasing number of enterprise software solutions to choose from—and enable them to complete their corporate software portfolio under AWS.
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