Last Friday, Yellowfin launched version 5.1 of its BI product, reinforcing core product functionality (e.g., improving metadata management) as well as expanding functionality related to new technology trends such as social media and mobile technologies. With this release, the Australian company intends to reinforce its position in the BI market and provide its customers with improved BI features.
In a press release, Yellowfin’s CEO Glen Rabie mentioned that
Yellowfin 5.1 provides a crucial bridge between insight and action. It assists all end-users, including the executive team, to make the best possible use of the information gleaned from data analysis by providing a platform to discuss potential actions to be taken in response to that data analysis …
Looks like signals are clear for BI software vendors as to which technology trends will be important to address and cover during the coming year: mobile BI technologies will be emerging, and social media functionality for BI purposes will continue to be a strong tendency. Will Yellowfin’s next step be to head to the cloud?
I welcome your thoughts—leave a comment below, and I’ll respond as soon as I can.