(Scroll down for my list of Top 10 ERP White Paper Buzzwords!)

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Heh heh. The Global Language Monitor (GLM) has released its Top 10 Most Confusing High-tech Buzzwords of 2008.

Meh. You won’t find any buzzwords on the TEC site, I thought to myself. We run a clean shop here. But then I thought I’d match GLM’s list to actual buzzword occurrences on the TEC site. Read the rest of this entry »

Customer relationship management (CRM) is more than a technology. It’s a business strategy that aims at identifying customers and their needs and then creating sales and service strategies that are unique to them.

Here is a quick look at CRM—from buzzwords to trends, to some recommended solutions. Read the rest of this entry »

This Is For All Us Writers Out There: Oh, and All Us Readers Too!

Do you ever feel like you need a jargon buster just to understand what some companies are saying about their software products?

I know I’ve needed one, and often still do.

I am a content writer and editor for TEC and the learning curve was pretty steep when I started. I mean what is functionality, scalability, dynamic lead time, run time, and then there are features and functions…enough to boggle the mind!

How many people really know what these words actually mean?

Not what they think these words might mean or what they sound like they mean in a certain context, but what they really and truly mean.

Well, it’s part of my job to know. And if I can’t explain it in plain English, I can’t use it.

And how many times have I read a white paper and realized that if all the buzzwords were removed it would be half the length (and comprehensible).

I’ve collected some great examples along the way.

Here’s one:

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