“Sometimes, I feel frustrated at work—there is a constant conflict between my department and others and it never stops.” – A product developer at a fashion company

During the process of building the request for proposal (RFP) template for fashion product lifecycle management (PLM), I spent some time talking with some relatively large fashion goods manufacturers and retailers to gain a better understanding of how the fashion business runs. As I learned more, I realized that the conflict between the two major driving forces (pushing and pulling) behind fashion products is causing frustration, unachievable sales targets, and missed sales opportunities. Let me explain these two forces briefly. Read the rest of this entry »